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Passation Synerg'hetic

@HETIC
3D Modelling
2021
Project Overview
Due to the Covid crisis, the traditional 2021 handover party of Synerg'hetic in a barge on the Seine river could not be held physically. But we did it digitally, through an experiential low poly site. The website received an awwwards honorable mention.
My Contributions
As a 3D modelling designer, I was able to create some of the parisian buildings and props the user can see while sailing the website.
Unfold
The experience was meant to display Synerg'hetic's passation codes. We kept the main symbols of the passation : Paris, cocktails, the barge, the unicorn... The users were navigating a small barge and could visit key island reminding them of the passation : speech island, mandate review island, and golden book island, where they could leave a nice message by throwing a bottle at the sea.
As a 3D modeling designer for this project, modeled the small barge, the golden book island, the cinema (inspired by the Grand Rex), the unicorn and the Eiffel tower. I also worked on the baking of the full scene, to make sure that the entire scene was light enough for the website. One of the biggest challenge was to render the lights, which made the website too heavy. and the loading too long. We decided to "fake" them, by baking them.
Rapport annuel 2023 L'Oréal
AIVE